PhotoshopCAFE - Logo Design in Adobe Illustrator and Photoshop
English | .MP4 | 496 Kbps | 960x600 10 fps | aac 44100 Hz mono | 263 MB
Rapidly Create Corporate Identities Rapidly create Logos
It’s been said that logos and corporate identities are the most difficult things to design. This doesn’t have to be the case. Your host, Ali Sabet will show you how you can rapidly create logos and brands with confidence. Once you use Ali’s Hypercreative Method of creating logos, you will never be bogged down again in your creative process
You will learn how to come up with a strong concept and develop it into a final, scalable logo. Discover the process and workflow to create logos that you can sell to your clients or use for your own purposes. The tools used are Adobe Illustrator and Photoshop.
This fast loading DVD ROM contains 1 hour of sharp video. The advanced interface allows the user to instantly jump to any of the lessons with complete control over the playback including full screen. All the lesson files are included, so you can follow along at your own pace!
Lessons Include:
- The Hypercreative Method™
- Hypercreative Method™ Warm Up
- Brain Storming Session
- Converting Verbal Ideas Into Visual Sketches
- Convert Concept Sketches to Vectors
- Outline Your Sketches In Adobe Illustrator
- Logo Typography
- Logo Placement and Hierarchy
- Color Selection
- Creating an Effective Presentation
The Author

Ali Sabet (www.sabetbrands.com) is a designer, illustrator, branding consultant and fine artist. He earned his BA from California State University Fullerton. In 1999 he was an Art Director at Foote, Cone and Belding (now DraftFCB). He learned a ton in a short amount of time, mainly that the big agency life wasn’t for him.
Ali went on to establish Sabet Brands. He has since spear-headed several national branding campaigns and helped sustain hundreds of brands over the past 12 years. He draws for a living and his passion for art is as stong today as it was when he first began. In addition to creating illustrations and logos, Sabet founded the leading online Character community, Mojizu.
Ali Sabet has had the pleasure of working with some of the most talented entrepreneurs of our time. The process of working with these amazing people ensures his growth as a consultant and a human being.
Lesson Outline (08 lessons)

Logo Design Introduction

Introduction

Convert Concept Sketches to Vectors

Learn how to convert your metaphorical and verbal ideas into visual translations. Learn how to create simple effective icon sketches based on your brain storming sessions.

Brainstorm

Learn how to create concepts based on a few different brainstorming techniques. Develop skills in rapid mind-mapping and creative association.

Logo Typography

Learn how to select the best typeface for the identity that matches the brand message. Learn how to kern the typeface and make minor adjustments to create a more professional look.

Visual Concept Development

Learn how to convert your metaphorical and verbal ideas into visual translations. Learn how to create simple effective icon sketches based on your brain storming sessions.

Logo Placement and Hierarchy

Learn how to make the icon and typeface work together. Learn how to create the perfect balance between the icon and typeface by understanding elemental hierarchy. Learn how to place the typeface in accordance to the icon.

Final Thoughts

Final Thoughts on Logos

iPad Introduction

iPad Learm how to upload and watch these movie on your iPad
STEP BY STEP WALKTHROUGH
Now includes Full Screen Playback. And works on iPad,iPhone 4 (Earlier iPhones not supported) iTunes and Apple TV!

Our Easy to Use Interface is the best in the industry


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